While surveying the surroundings of their downtown location at One Shell Square in New Orleans, the leadership of Xplore FCU saw rising real estate costs and unutilized space affecting the branch's efficiency. With strategic thinking and an eye toward the future, they were able to turn that challenge into a great business opportunity by transforming their branch design and service model, and implementing cash automation.
New Location With One Stop Service for Members
Xplore decided to move out of that location and into a smaller space that was available on the first floor of One Shell Square. This smaller footprint provided the opportunity to implement a new open environment design featuring their first fully automated branch and universal banker model. The goal was to create a space that not only looked great but one that was designed to improve efficiency that could be reflected in ROI metrics. Xplore selected the CIMA 7000 as their cash recycler and installed two of the machines in the branch.
“Our goal was to streamline the transactional side of the branch with cash recyclers and create a ‘One Stop’ interaction for our members so once they entered the branch, any of our staff could assist them with their financial needs,” said Bobbi Bush, SVP of Operations.
She continued, “The open environment has really made this possible and the cash recycler supports our universal banker model. Because all the cash handling is automated with the recycler, our staff can really engage with each member to deepen the relationship, build trust and offer them the best products to fit their needs and lifestyle.”
Xplore members, new and existing, have given rave reviews to the branch design and the one stop service model. Some even gave the feedback that they appreciated the increased security that the cash recycler provides for the staff.
Automating for Efficiency
“The cash recycler has allowed us to not only improve operational efficiencies, but also morale. Our employees are so pleased with how quickly they can end their day because they don’t have to count down cash drawers or worry about balancing. The recyclers have also enabled us to really improve time management so our staff can now spend their time performing critical activities and focusing on our members,” added Xplore FCU CEO Rafael Rondon.